Pro Pants 2012
Union Square, SW subway exit, Manhattan

Pro Pants is returning to respond to ImprovEverywhere’s No Pants Subway Ride. We’ll be informing pantsless subway riders about the joys and advantages of pants and persuading them to accept pants into their lives. The campaign’s methods are highly effective: an estimated… 100% of pantsless people enter a long-term pants-full lifestyle within 24 hours of encountering a Pro Pants representative.